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Threads Has Lost More Than 80% of Its Daily Active Users (gizmodo.com)

submitted 2 years ago by [email protected] to c/[email protected]

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Threads Has Lost More Than 80% of Its Daily Active Users::Two separate data analysis firms say the Twitter killer from Instagram has unraveled even as Meta has rushed to add highly requested features.

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[–] [email protected] 10 points 2 years ago (1 children)

Threads is an add-on to instagram. It automatically created shadow accounts for everyone on instagram and automatically imported all followers. Under no reasonable definition can that be counted as organic.

[–] [email protected] 12 points 2 years ago

It didn’t automatically create accounts, you had to go in instagram and choose to sign up to threads. It’s just that it became very trendy very quickly and for a very short amount of time. Partly due to the fact that on signing up you got a badge on your instagram account saying you were the Xth person to sign up to threads.