this post was submitted on 06 Jun 2023
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Maybe it's because I'm obsessive about words and enjoy overthinking things, but I do this a lot with common words and phrases that we use. The one that horrified me today was the phrase "cost of living". It's right in front of our faces that it literally costs money to remain alive. Did we know this already? Of course! But the fact that it's so deeply woven into every aspect of our lives and people don't even pay attention to what's coming out of their mouths is wild to me. Wild, and wildly upsetting.

I hope this wasn't a weird post or a post that doesn't belong! I will delete or accept a removal of the post if it doesn't fit. Thanks for reading all of this.

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[–] [email protected] 2 points 2 years ago

The one that horrified me today was the phrase “cost of living”. It’s right in front of our faces that it literally costs money to remain alive.

Yeah that one gets me all the time too. Liberals are all the time about "Human life don't have a price" and then they not only slap pricetag on everything human needs to remain alive, but they even price, by the hour, week, month, the worker's time, their life itself.

And then they freak out at the term "wage slavery".

[–] [email protected] 1 points 2 years ago* (last edited 2 years ago)

Probably not a very creative one, but "landlord" shocked the hell out of me when I first moved to the anglo-sphere. Not sure why it never really registered with me before, but when my then flatmate handed me my tenants-agreement and told me about our landlord something just clicked. Still remember looking at him, thinking "my land...what the fuck". No idea how this isn't more inflamatory to anglos.

[–] [email protected] 1 points 2 years ago (1 children)

"Human Resources" need I say anything more

[–] [email protected] 2 points 2 years ago

The company I work for must be aware of the connotation of that phrase because they call that department "People Experience" instead.

[–] [email protected] 1 points 2 years ago

I sometimes think about euphemisms for things that operate to negate their true nature and make them palatable for populaces that need their consentanufactured.

"Defense" used to describe all military expenditures and structures, particularly for the United States, which has spent nearly all of its "defense" efforts on aggression and territorial domination thousands of miles from its borders. It is conspicuous in how diligently it is used by certain groups, particularly large corporate media orgs, think tanks, and bourgeois politicians. There is, at minimum, an unconscious recognition that (the "good guys'") war must always be framed in the language of defense. For them to describe, for example, the wars on Iraq or Afghanistan as wars of aggresson, which they absolutely were even by liberal definitions, is almost unthinkable. No, the "bunker busters" used exclusively on foreign countries must be "defense".

"Heritage" to describe a white supremacist pining for chattel slavery in the South. Goes hand in hand with, "the peculiar institution" and "states' rights".

The (very deep, usually unconscious nowadays) allusions to vast "natural" spaces that were actually occupied by indigenous people for millennia. Indigenous people that faced a genocide by the same institutions that designate the spaces as official wilderness for its own members. Spinning a deep fiction around the meaning and history of these spaces.

A lot of language is like this. Whitewashed to avoid the horror of what they really mean.