It won't change the scenario at all and will goad people into creating worse stuff. The best thing possible is to normalize both the positive and negative aspects of this like what happened much slower with Photoshop/digital editing fakes. Those were actually pretty high quality even before AI but were relegated to the weirder corners of the internet.
The more normal it is to be skeptical of recorded media, the better. AI can be tweaked and tuned in private on enthusiast level hardware. I can and have done fine tuning with a LLM and a CNN at home and offline. It is not all that hard to do. If the capabilities are ostracized, the potential to cause far larger problems becomes greater. A person is far less likely to share their stories and creations when they get a poor reception, and may withdraw further and further within themselves until they make use of what they have created.