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Orks definitely make the best stories, the cockney accent is just a cherry on top. Them joining other factions because of how cunning they are is always incredible.
I like the old necrons, the ones that were all terminators bent on eradicating all life in the galaxy, a threat so dire the space bugs would nope the fuck away from their planets.
They don't even have to be particularly dangerous for the bugs to want to leave them alone; they have zero biomass. Nothing to gain.
Imperial Guard. Generally speaking, I like stories of mundane people facing down superhuman/supernatural threats through the power of technology and skill. So the idea of good ol' fashioned regular humans facing down cybernetic supersoldiers, undying robots, literal demons, and the rest of 40k's menagerie of horrors via overwhelming artillery, tanks, and fortifications is one I enjoy.
Sadly, after a brief time in the limelight, it feels like they've gone back to being "those guys who die so we can see how cool the Astartes are". But there was a time where, both lore- and crunch-wise, IG were the undisuputed masters of large-scale armored warfare.
After them, it's a tossup of Orks, Necrons, and Mechanicus (do they count as a distinct 'faction' now?).
I think the Guard are one of the best options for a "your guys" faction too. GW default to Cadians, but you can use basically any historical aesthetic you want and it fits perfectly fine
in a setting so dark and miserable, the orks are always having a good time and I love that for them
I like the necrons, and the admech since they share a lot of themes.
They have the best tech, their vision of time is completely skewed and they look badass. Plus their story is profoundly sad and makes you think about your sense of self.
WAAAAAGH!
Most fun definitely orcs.
Harlequins mate
they are a real faction and james workshop can't tell me otherwise
I do also quite like the craftworlders
Dark Elves Cult of Pleasure.
Pariahs overall but the Sisters of Silence and the Culexus Assassins specifically. There is something about being repulsive at an astronomical level, even if physically beautiful, that intrigues me. Then come institutions like the sisters and the assassins and they weaponize that lifelong, wholesale and absolute rejection into something fierce and nightmarish.
Moar Dakka is how I spent my 20 in the military. I'm with you. ;p
As someone who has pop culture osmosis knowledge of 40k, the death corps of krieg seem pretty relatable, I too just want to die
100% Orcs
I find the aeldari super interesting. They have weapons that don't touch the body but hit the soul. They live on craft worlds which a basically constructed planets and can travel via the webway, a mysterious network of 'back rooms' they constructed long ago - and once they fucked so hard they tore a rift in reality and birthed a new god.
Orks have the best theming and get a lot of love in games.
I like the idea of Tau, join us for the greater good or die for it. Also it's basically Gundam suits.
The Inquisition tends to have the most interesting story lines in my experience.
The Olamic Quietude. A colony of transhumanists just doing their own thing for fifteen thousand years, developing some really spiffy tech and not being afraid of technology. Then the Imperium shows up and wipes them out.
I know the Imperium has done a lot of BS, but that one sticks in my mind for some reason. I really wish the Quietude had survived somehow.
Tyranids for having living ships, spawned lifeforms whose bio mass is reabsorbed into the fleet when their work is done, and solid cosmic horror.
Orks are second for actually carrying forward the original over the top themes of 40k by not taking themselves seriously while the others lost a lot of their original nuance over time by people taking them literally.
My faction always hungers and we do appreciate that the emperor thought to put his space marines' biomass in cans for preservation. That's just convenient.
Orks are more fun to be around though, I like the spirit of orks more and they're also technically vegan which is nice.
Salamanders. The ones with the most destructive weapons least interested in destruction
Eldar. Warp hunters and soul robots are rad. plus crazy colorful