Cards like Radeon 8GB RX 480 and Nvidia 6GB GTX 1060 were around $250 and were excellent lower midrange cards 8 years ago.
A lower midrange card like the Radeon 16GB RX 9060 is around $380. (Based on price today in Denmark)
So an increase of 50% in 8 years. Not nearly as bad as it has been in several periods in between, when for instance the modest RX 580 was above $500 due to mining, and midrange cards were essentially dead.
But the main problem is that a card like the 16GB RX 9060 is basically the entry point today, there are no good value options below that AFAIK.
Edit:
I was informed about the 12GB Intel Arc B580, which is both cheaper and better than the 8GB Radeon RX 9600 XT.
With the RX 9600 XT be SURE you get the 16 GB version.