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I reported a scam ad to YouTube (it said it was a 1000 dollar giveaway to the first I don't know how many people that signed up). When I googled it the top results were all about how it was a scam. Got feedback a few days later: we don't see a problem, the ad is staying up. So they are even knowingly making the choice to show these scams to their users...
They never gave me feedback on any of the scams I reported - they just removed my ability to report ads at all
Because citizens of many countries are not pressuring their elected officials to change advertising laws such that there is accountability, but companies are most certainly constantly lobbying for relaxed regulations.
It's not often you can look to Brasil for policy guidance, so São Paulo's ban on billboards/outside advertising is pretty remarkable in a number of ways. If they can rid a city of outdoor advertising, surely the world can get a few advertising oversight laws?
The downside is that you can't just throw up your hands and say "Someone else should fix this! Why haven't they?" and walk off. It's a chore that takes time and energy from an already time and energy poor population, and I respect that there is a lot of broken shit in this world that needs fixing.
One best side effects of that "clean city" law is that building are clean to be used as canvases for artists to paint giant murals on them and now the city is know for its incredible street art.
Because they have unfathomably ridiculous amounts of money that they spend on lobbying (read: bribery) so that they stay not responsible.
Because to the tech industry, stuff like "basic accountability", "selling things people actually want", and "developing without limitless free capital" are all considered hate crimes.
Nah, the problem OP poses was also a major issue with TV ads, specially the kind of ads with that whole telemarketing, "buy now get 2 free, but wait there's more, we'll throw in these accessories all for" vibe. And radio, and magazines. A lot of snake oil and re-branded stuff was sold through it.
The real reason why accountability isn't given to the platforms is because then the platforms would be less sustainable. And for the older media, that might have been fine still. But not so much the internet, which arguably, barely sustains itself on a gigantic ad-based bubble. It would be a death-throw for 99% of what we build and consume online. We just simply depend on ads THAT much.
I say they should try anyways. Absolutely. I do think the internet could benefit from having a lot more, smaller website, like before. We're even popularizing the concept of interoperability again, like, man, we're posting on Lemmy, a platform made to spread platforms. I think we're closers to kill the ad dependency now than we ever been after the death of usenet.
Because they have tons of money for lobbyists and outright buying politicians.
Forget ads, Microsofts "free trial" wasn't free or a trial. You'd be charged for a product that would show up on your bank statement as free. Short answer; no one in a position of power gives a fuck.
Trillion dollar company, multibillion dollar company, trillion dollar company
And all 3 of them will point to the 1st amendment as prohibiting the government from regulating speech outside of a few very narrow circumstances.
One of which is fraud. So yeah, this argument holds no water. The only reason this shit is allowed is money. There's money to be made by allowing it. And money to be lost in preventing it. The end.
Bro every day I open edge at work and the home page is just scammy adverts, ad revenue farming top 10 slides, or garbage about which dog are you.
I do think they should be held to account over what they show on there.
People and corporations with money are above the law.
They are in the UK, I reported one to ASA and they made them remove it.
I know dungeons who works as a fraud support site a bank. An incredibly high percentage of people getting scammed come from Facebook. Either they believed an ad about investing in crypto (the bank blocks the first transaction automatically and they have to talk to the client), or they have been contacted by.... Zuckerberg, or Elon Musk, who told them they needed investors for an experiment that will be extremely lucrative.... I can't believe people fall for that one.
The websites (or at least Google & Facebook - not sure about Microsoft, it could just be low value ad space that nobody really wants?) you've described are known as "walled gardens" in advertising, meaning the DSP (demand side platform, where people who run ad campaigns manage those campaigns), SSP (supply-side platform, where websites & apps with available add space list that space) and at times the website itself are all part of the same company.
This creates a conflict of interest - essentially DSPs want to place as few ads as reasonable as they only want to advertise to people the ads will have an impact on. SSPs want to show as many ads as possible so they get paid more. This results in walled gardens, like Google & Facebook, showing ads more than they should be resulting in overcharging as a result compared to an optimally run campaign. Many reputable companies and ad agencies are aware of this and so advertise less with the walled gardens, resulting in proportionally higher scam ads, as no agency would run a campaign for them.
There's also the fact that they have no relationships to maintain. If a DSP is constantly showing scam ads in the ad spaces they buy, then they'll get blacklisted by the SSP. Same the other way around if the SSP keeps selling misrepresented ad spaces that will never be seen or will be resold every 5 seconds to the DSP, or otherwise not being a trustworthy partner to work with. As the walled gardens don't need to maintain this relationship and there's no risk of being blacklisted, they can effectively advertise whatever and put ads wherever on their website - they're generally powerful enough that people will use their product anyway, so there's no downside for them to accepting scam ads if they're paying.
Because they have money...